Playback & recording equipment

The Gramophone Co. trademark gramophone: the Angel trademark

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  • Type


  • Duration


  • Shelf mark

    1 BIRS 1956

  • Subjects

    Record players

  • Date


  • Producers

    The Gramophone and Typewriter Co.

  • Description

    The Angel trademark. This is a water transfer applied to the cabinet work of the gramophone and, in a play on words, represents the Recording Angel. The image was created in the 1890s by Theodore Birnbaum. The cherub depicted is engraving, not the deeds of mankind as the Biblical recording angel would, but the grooves of a gramophone record. This machine has become the standard image of an early record player as a result of the painting, His Master's Voice, by Francis Barraud. The painting portrays a dog, Nipper, listening with curiosity to the voice of his owner being reproduced by a gramophone. Barraud's iconic picture became the trademark of The Gramophone Company, later known as His Master's Voice. The trademark gramophone, more accurately called the 'No.5', represents an important step in the public's acceptance of the flat disc player as opposed to the earlier cylinder system. Its clockwork motor set a new standard in speed consistency, reliability and control. This was an improvement over the earlier, simpler mechanisms whose speed decreased more rapidly. Dimensions: Width: 580 mm Height: 395 mm Depth: 250 mm

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    The Gramophone Co. trademark gramophone: the Angel trademark

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